Comments on: Alexa Analytics Representative of True Web Traffic?

By: Andrew Wee

Andrew Wee — Wed, 20 Jun 2007 08:34:26 +0000

Larry,
Thanks for the info.

I don’t think any analytics program will be wholly accurate.

Someone could use a network of public or private proxies and artificially inflate their stats and uniques.

I’m primarily using my monetization figures as my metrics now.

By: Larry

Larry — Mon, 18 Jun 2007 11:34:53 +0000

I’d suggest using more than 1 tracking tool because if you allow hot-linking (e.g. Myspace resource website), even Webalizer and Awstats will be innaccurate.

Alexa is definitely the worst of the lot. My 500/day blog has better Alexa rank than my 16,000/day forum. But if you’re looking for a quick fix:
How To Increase Your Alexa Rank”>

Your welcome!

By: Smarty Weekend Links - Batch 1 : Smarty Blog

Smarty Weekend Links - Batch 1 : Smarty Blog — Sat, 16 Jun 2007 08:36:58 +0000

[...] Alexa Analytics Representative of True Web Traffic? - from Andrew Wee [...]

By: Alvin Phang

Alvin Phang — Fri, 15 Jun 2007 16:54:56 +0000

Mostly.. all stats online are no 100% perfect.. but it good to see various sources of your traffic..

but most of the time.. the one you are using from Cpanel is the most reliable because it resides on your server… =)

By: Colleen

Colleen — Fri, 15 Jun 2007 16:21:04 +0000

Alexa is so easily manipulated, that I’m amazed that anyone views it as a legit indicator of traffic.

By: Andrew Wee

Andrew Wee — Thu, 14 Jun 2007 10:52:01 +0000

Hi hongkiat,
Traffic is one of the dimensions to assess a site.

I’d prefer to use revenue and monetization potential because although traffic marketshare and branding mindshare are nice, they’re not easily monetizable.

By: Andrew Wee

Andrew Wee — Thu, 14 Jun 2007 10:50:54 +0000

Stu,
True, true.

The savvy investors might ask to see Google Analytics stats though, especially if as word gets more widespread that Alexa already inaccurate stats aren’t giving the true picture.

By: hongkiat

hongkiat — Thu, 14 Jun 2007 10:15:42 +0000

Hey there, came across ure site from PPS. I have to say no stats are really 100% accurate. Awstats is good, it takes from server, should be accurate but it can be better if they don’t take crawlers traffic into count. Analytics should be reliable but despite that they could be internet surfers with scripts by default turn-off on their browsers, Analytics will not be able to detect them.

Here’s 14 web stats tool I recently compiled, I personally recommend reinvigorate. Have fun.

By: Stu

Stu — Thu, 14 Jun 2007 10:02:28 +0000

I’d tend to think that every man and their dog trying to “game” alexa has more to do with it.

Many many crapful sites with buggerall traffic generating misrepresented alexa rankings.

The unfortunate fact is that advertisers use alexa as a tool to gauge the popularity of a blog, so whilst this is the case, people will try anything to decrease their alexa rank.