Friday Podcast Episode 6: Content Personalization and Relevance for Profit May 26, 2007
Posted by Andrew Wee in : podcasts , trackbackIn this episode of the Friday Podcast, we look at shaping your content to draw relevant traffic and monetize the traffic.
For the notes, click “more”:
Analystics Resources
- Awstats
- Alexa
- Google Analytics
Personalization
- Broad area like weight loss
- Personalize it, make it specific
Relevance
- Weight loss older folks - brittle bones
- Weight loss younger folks - muscle mass
Idea Innovation
- Hair Loss (men) vs Hair Loss (women?)
- Beauty Products (women) vs beauty products (men?)
Payoffs
- Relevant content=sticky traffic
- Credibility is enhanced
- Ability to close transaction also enhanced
Popularity: 15%
Text Blog feed
Hi Andrew,
I like the clean look of this site and all the white space.. easy on the eye. And you have an interesting resume’.
I found you via Gobala Krishnan’s article (after finding him on a search for PayPal +bank accounts) about a newbie earning some $237.3752 in their first week of affiliate marketing.. that newbie turns out to be you?
I’ll follow your progress with interest..
Cheers
Perry
Hi,
I’m not sure who earned $237.3752 in their first week, but it wasn’t me.
I pity them for the $0.0052 in change though…