Friday Podcast Episode 5: Trendspotting May 19, 2007
Posted by Andrew Wee in : podcasts , trackbackThis episode of the Friday podcast focuses on creating podcast content leveraging on industry trends.
For session notes, click more:
What is a trend?
- “Two or more make a trend”
- Pattern
- Once-off or Cyclical
Trendspotting Central: Google News
Seeing trends: Trendspotting:
- Trend blindspots
- Trendspotting value creation
Exhibit: “Apple ipod trend”
Apple ipod gets the FCC nod
Apple hiring iPhone Personal Trainers
Trendspotting benefits:
- Identify traffic surges
- Traffic surges = easy to monetize
- Law of economics = supply and demand
- Retail/fashion buyers/content publishers live on trends “Fall collection”
Trendspotting ID marks / Trendspotting “Optimization”:
- Signature keywords / keyphrases
- Trends.google.com -> trendspot
- Remember cyclical patterns – Christmas gift/electronics blitz
Exhibit: “Internet Sex Trend”
Google Nude Pic Suit
MySpace vs Sex Offenders
Popularity: 12%
Text Blog feed
Passing by while I am searching for a free blog building site. This is an interesting website you got here~
I am in Taipei, Taiwan.
YOu & your wife are in Singapore?
Nice meeting the two of you.