Comments on: Will Google AdWords Quality Score Guidelines Set Trash Affiliate Earnings?

By: Stephan Miller

Stephan Miller — Wed, 26 Sep 2007 11:40:23 +0000

Everyone has a “sky is falling” mentality is this business it seems. But for some of us, even if the sky were really falling, we still have to move forward.
I have had no problems with using Adwords to promote affiliate programs though.

By: John Regan

John Regan — Fri, 21 Sep 2007 07:55:59 +0000

A well written post and a nice call to action - I must check my landing pages this weekend!

However this really shouldnt come as a shock to us, especially those with SEO experience. Google launched a massive crusade against ‘thin affiliates’ (those sites that simply linked through to a Merchant with little or no unique content of their own). Working in travel I saw the effects of this, many super affiliates of ours crashed and burned, they had failed to add quality content.

Yes the odd one got through the net, but in the main Googles’ cull worked and I if they employ that kind of tactic on landing pages I suspect there will be some tears to come.

By: Rick

Rick — Thu, 20 Sep 2007 18:04:44 +0000

I think google talks a good game but they will only knock off the bottom feeders - the big money earners will get overlooked .. for awhile.. until they have every penny on this planet.. =)

muuuuuuuuuuuhahahaha

By: DerekBeau

DerekBeau — Thu, 20 Sep 2007 12:39:38 +0000

Good analysis of the changes Andrew. I’m actually excited about them, I would love for Google to knock out some of the low quality competition. The problem is that they rarely get everything right with this. I still see duplicate URLs (by purposely making typos), redirects, and iFrames all over the place.