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PayPerClick Super Affiliate Launches Affiliate Radar July 21, 2007

Posted by Andrew Wee in : PayPerClick - PPC , trackback

If you’re an affiliate marketer, you’d know that PPC (or PayPerClick) generated traffic are the key to success toward Super Affiliate status (at least $10,000 a month in commissions), and it’s opportune that my friend and PPC Super Affiliate Mark Roth has launched Affiliate Radar.

Who’s Mark Roth?

He’s generated more than 1 million leads using Google’s AdWords PPC program.

mark roth google adwords

In the process of his PPC efforts, he had customized software and a management platform developed to facilitate his affiliate marketing and CPA marketing efforts.

With PPC and its associated databases of keywords and keyphrases, there is a significant amount of data management involved. While you can still track keywords on Excel spreadsheets up to about 1,000 keywords effectively, you’d be hard-pressed to go beyond that without automating your systems.

…Which is where Affiliate Radar comes in. Mark mentioned that it’s the same system he uses in his marketing campaigns. Here’s an overview of Affiliate Radar’s features:

affiliate radar

Affiliate Radar’s key feature is to manage your PPC and conversion tracking efforts from a central console. It currently supports Google AdWords, Yahoo! Search Marketing and Microsoft AdCenter from a central interface.

Besides the ability to track your keywords with it’s broad, exact and phrase match variations, Affiliate Radar allows you to replicate successful campaigns across the different ad networks, as well as track and remove non-performing keywords from your ad groups.

Here’re a couple of slides from Affiliate Radar’s feature set:

affiliate radar

affiliate radar

If you’re new to PPC traffic generation, Mark and his partner Amish have created a suite of training videos to guide you through the setup process.

As most PPC software and tools involve some degree of complexity, the Affiliate Radar videos are a godsend.

Here’s an overview of the Campaign Launcher which allows you to manage your ad campaigns across the networks:

affiliate radar

In addition, Affiliate Radar incorporate a keyword research module, tapping on WordTracker’s keyword database.

Affiliate Radar’s keyword tracking tools include:
affiliate radar

The keyword tracking functions across 12 affiliate networks, including:keyword tracking across 12 affiliate networks

I think one of the key differences between Affiliate Radar and other PPC products in the marketplace is that Mark is an active PPC practitioner, rather than a marketer who decided to develop a PPC product as a side project.

As a result of this emphasis, you can be sure that Affiliate Radar will continue to see continual enhancements over time.

For more information, you can check out:

–> Mark Roth’s Affiliate Radar

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6 Comments »

Comment by ghoti
2007-07-21 10:37:51

Will you be able to update us in few days/weeks to let us know how well this tool is working for you?

Comment by Andrew Wee
2007-07-21 10:43:25

Hi Ghoti (or should that be “Fish”?),
I’ll certainly see what I can do about that.

 
 
Comment by Geordie Carswell
2007-07-23 05:23:31

I can definitely vouch that Mark knows what he’s doing. It’s great to see affiliates diversifying their marketing careers and sharing their experience with other marketers. Great Job Mark!

 
Comment by Benjamin
2007-07-26 11:41:56

Yeah, I have AR too. 100% recommend it. It has helped me trim and find real profitable keywords already. And its only day 3 :)

 
Comment by smaxor Subscribed to comments via email
2007-09-14 05:56:01

you using it Wee? Is this one of your paid posts? If you have used it would you talk about your success you had with it and what it did to help you vs. what you were doing before.

Comment by Andrew Wee
2007-09-14 09:03:44

Paid posts are IDed at the beginning of the posts. This is a regular post.

I’m fairly new to PPC and testing the various tools I have. I’ll post updates as I do more PPC monetization.

If you’ve a specific question in mind, I can check with Mark for you.

 
 
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