Comments on: Web 2.0 Is A Dirty Word… http://www.whoisandrewwee.com/internet-marketing/web-20-is-a-dirty-word/ BizExcellerated Internet Marketing: Achieve mastery in blogging, affiliate marketing, social traffic generation Mon, 12 May 2008 05:45:12 +0000 http://wordpress.org/?v=2.3.1 By: Shannon http://www.whoisandrewwee.com/internet-marketing/web-20-is-a-dirty-word/#comment-483167 Shannon Fri, 28 Mar 2008 14:28:27 +0000 http://www.whoisandrewwee.com/internet-marketing/web-20-is-a-dirty-word/#comment-483167 Cool. That explains it much better. I fully agree that you can't market to users of facebook and twitter by just broadcasting marketing messages. That's just annoying and will get you no where. That's why I enjoy following @Ed_Dale, @DanRaine, and @joelcomm on twitter. They don't just broadcast messages. They're interesting, informative, funny, and you can have direct conversations with them. They use the services the way they're intended to be used (except lately Ed had a brain fart or something, posting multiple messages that are the same... lol). ~Shannon p.s. yes there is a lot of junk on squidoo, but there's a lot of junk everywhere online... and most of it is not even from marketers... :) Cool. That explains it much better. I fully agree that you can’t market to users of facebook and twitter by just broadcasting marketing messages. That’s just annoying and will get you no where.

That’s why I enjoy following @Ed_Dale, @DanRaine, and @joelcomm on twitter. They don’t just broadcast messages. They’re interesting, informative, funny, and you can have direct conversations with them.

They use the services the way they’re intended to be used (except lately Ed had a brain fart or something, posting multiple messages that are the same… lol).

~Shannon

p.s. yes there is a lot of junk on squidoo, but there’s a lot of junk everywhere online… and most of it is not even from marketers… :)

]]> By: Sam Harrelson http://www.whoisandrewwee.com/internet-marketing/web-20-is-a-dirty-word/#comment-483163 Sam Harrelson Fri, 28 Mar 2008 13:19:08 +0000 http://www.whoisandrewwee.com/internet-marketing/web-20-is-a-dirty-word/#comment-483163 Hi Shannon- Squidoo is about as far from a "content site" as you can get and a terrible example of social media platforms. It's overrun with spammers and affiliates looking to make quick money b/c they read an ebook about how to game the service. My point is that you can't operate, as an affiliate, on a reputable platform such as Twitter or Facebook by doing noting but broadcasting marketing messages. You have to engage, create unique quality content and be interesting (which is often the antithesis of what online marketing encourages). It's not an easy prospect, but the rewards are there. Sam Hi Shannon-

Squidoo is about as far from a “content site” as you can get and a terrible example of social media platforms. It’s overrun with spammers and affiliates looking to make quick money b/c they read an ebook about how to game the service.

My point is that you can’t operate, as an affiliate, on a reputable platform such as Twitter or Facebook by doing noting but broadcasting marketing messages. You have to engage, create unique quality content and be interesting (which is often the antithesis of what online marketing encourages).

It’s not an easy prospect, but the rewards are there.

Sam

]]> By: Shannon http://www.whoisandrewwee.com/internet-marketing/web-20-is-a-dirty-word/#comment-483152 Shannon Fri, 28 Mar 2008 11:29:01 +0000 http://www.whoisandrewwee.com/internet-marketing/web-20-is-a-dirty-word/#comment-483152 I can't agree with Sam. How can you compare a keg party with a site like squidoo? Squidoo is a content site. It's a place for people to create lens and share information on any topic they please. As long as the information is useful and the visitor is happy to have gotten that information, then I don't see where the problem is and I can't see how that's spamming. Now having an automatically generated article on knitting with links to male enlargements... that's a different story. That is spam. It's spam because the content is junk and the links are completely irrelevant. ~Shannon I can’t agree with Sam.

How can you compare a keg party with a site like squidoo? Squidoo is a content site. It’s a place for people to create lens and share information on any topic they please.

As long as the information is useful and the visitor is happy to have gotten that information, then I don’t see where the problem is and I can’t see how that’s spamming.

Now having an automatically generated article on knitting with links to male enlargements… that’s a different story. That is spam. It’s spam because the content is junk and the links are completely irrelevant.

~Shannon

]]> By: Andrew Wee http://www.whoisandrewwee.com/internet-marketing/web-20-is-a-dirty-word/#comment-483076 Andrew Wee Thu, 27 Mar 2008 14:42:39 +0000 http://www.whoisandrewwee.com/internet-marketing/web-20-is-a-dirty-word/#comment-483076 Hi Sam, Good add-on. I think the various channels are enablers and provide leverage, provided the core message is compelling, provides value and builds a relationship. Else, even if you build 1,000 "social" sites, the one-hit traffic you'd attract won't even register in the social environment's radar screen. Hi Sam,
Good add-on.

I think the various channels are enablers and provide leverage, provided the core message is compelling, provides value and builds a relationship.

Else, even if you build 1,000 “social” sites, the one-hit traffic you’d attract won’t even register in the social environment’s radar screen.

]]> By: Sam Harrelson http://www.whoisandrewwee.com/internet-marketing/web-20-is-a-dirty-word/#comment-483068 Sam Harrelson Thu, 27 Mar 2008 13:20:38 +0000 http://www.whoisandrewwee.com/internet-marketing/web-20-is-a-dirty-word/#comment-483068 If you're marketing <i>to</i> social media or web2.0 channels, you're doing it wrong and you're a spammer in my book. In other words, you don't walk into a real life keg party and start trying to sell people tupperware they don't want, do you? There's a much better way to market <i>with</i> these platforms in the sense of providing real benefit to an audience, community, tribe or group. Sam If you’re marketing to social media or web2.0 channels, you’re doing it wrong and you’re a spammer in my book. In other words, you don’t walk into a real life keg party and start trying to sell people tupperware they don’t want, do you?

There’s a much better way to market with these platforms in the sense of providing real benefit to an audience, community, tribe or group.

Sam

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