Monthly Archives: April 2007

The Magazine Meme And Niche Research

I was tagged by PepperJam Head Honcho Kris Jones as part of the “What Magazines Do You Read?” (and have a titbit for niche researching Internet Marketers).

I don’t read many magazines, reading most of my content and feature content online.

Besides reading the print edition of Singapore’s major English daily, The Straits Times, which comes with weekly tech, fashion and lifestyle “magazines”, on the rare occasion, I check out:

  • Revenue (I read the online digital edition when I can)
  • Skymall catalogue found on most domestic flights
  • Tabloids like US, People

Tabloids and rag mags are a good opportunity to Continue reading

Are Social Networking Sites More Popular Than Porn Sites?

There’s an unholy trinity of money making niches that are said to be perpetually profitable.

If you’re looking for a ‘permanent niche’, look no further than ‘Pills, Poker and Porn’.

By some estimates, Porn (abbreviated from pornography, and sometimes going by it’s synonyms ‘adult sites’, pr0n, or pron) is the biggest segment of the three. [Though it’s difficult to get quantitative data on gaming/gambling, pharmaceutical and adult sites]

porn and social networking

So Laura Alter’s post “Social networking overtaking porn?” got me thinking: Could Social Networking sites really be more popular than porn sites?

Reader Paul Johns has suggested that social networking sites could be an avenue for people to meet up for sex or to exchange naked pictures.

Although this might be true for some sites like Facebook or MySpace, I doubt this ‘tactic’ would work as well on StumbleUpon or Del.icio.us or Digg, just because of the way it’s structured.

As for exchanging pictures, Continue reading

Friday Podcast Episode 1: The Advantages of Podcasting Over Text Blogging

Today marks the inaural episode of the Friday Podcast.

Enjoy the broadcast and for those who like the notes, they’re located below:

[audio:http://www.whoisandrewwee.com/podcasts/WhoIsAndrewWee.com-friday-podcast1a.mp3]

Podcast Session Notes:

  • What is podcasting?

It is a way of distributing audio content over the Internet.
Content is usually hosted on websites and blogs.

  • Why’s podcasting useful?

Podcasting – personalizes the user experience.

A major advantage over text-based blogging: podcasting conveys intangible qualities:
Readers typically better able to get a glimpse of the blogger or website owner’s personality.

You get a sense of how does the person sounds…and make inferences about their personality, education, intelligence.

These snap decisions may or may not be correct, nonetheless, first impressions do count.

It’s generally said that Continue reading

“The One Skill All Internet Marketers Must Possess…”

I was thinking about SleepyBlogger Robyn Tippins‘ reply to our discussion whether onsite blogging provides value: “I find it so difficult to live-blog a session and actually pay attention to the speaker. Some are better at this I think.”

So the conversation seems to have shifted from whether “onsite blogging” provides value, to how difficult it is to “liveblog a session” because of the multiple tasks involved:

  • Pay attention to the speaker
  • Live blog the session

Here’s a secret I learned as a former journalist. I together with the reporters from the Reuters, Associated Press and Bloomberg news wires, sat listening to Microsoft, HP or some other company make their announcement, and we used our strategies, following that, we’d file our reports (the newswire guys generally filed their reports within 30 seconds to a minute to someone in the newsroom), the reports would go live.

Due to our ability to effectively process the information successfully, their reports would be circulated all over the world, and my news stories would make it to page one of Singapore’s business daily, or it’d make the front page of the tech session.

Compared to everyone else, we have the same brain, the same abilities, but yet we’re able to achieve different results.

So the question is:

What made the difference?

Before we get into that, consider all the tasks you have to get through every day.

You need to:

  • Check and respond to email
  • Collaborate with joint venture partners
  • Develop your own products (or project manage if you’ve outsourced it)
  • Update your blog or submit news articles/press releases
  • Manage the sales team in following up and marketing your services
  • The administrative stuff like filing paper, and probably the least exciting activity (at least for me…) filing your taxes

On top of that, we all only have 24 hours to finish this in.

So again: What makes the difference?

Your time planning and execution strategy you use make all the difference.

I won’t go into time planning, but focus on the execution aspect.

Many business owners and new entrepreneurs fail because:

  • They fail to realize what’s important
  • They fail to do what’s important
  • They fail to follow up on what’s important

The Pareto principle states that 20% of the people in a city in Italy owned 80% of it’s wealth. Since then, the Vilfredo Pareto’s principle has been generalized to:

“20% of what you do will lead to 80% of your results” — So of the 10 things you do, you need to complete 2 of them to become really successful. The problem is that most people choose to do maybe 5 or 6 things.

Unfortunately, those 5 things Continue reading

Does Onsite Event Blogging Provide Any Value? And Nicole Eggers Video Broadcasts

Sleepyblogger Robyn Tippins questions whether live blogging at the sidelines of an event has much value (Liveblogging Of Any Value To Those Not There?)

I can identify with her sentiment that: “I’m wondering (aloud I suppose) if I’m the only one who finds the typical disjointed, rambling liveblogging posts are of any real value to offsite readers?

Here’s my take:

It’s nothing to do with whether the blogging is live or not.

It has everything to do with your content and your presentation.

As an example, look at presenter Nicole Eggers on WebProNews.

webpronews nicole eggers

Nicole Egger, WebProNews video news update presenter

Besides being very easy on the eyes, Nicole presents WebProNews updates throughout the day.

What makes readers continue to come back is the amount of useful information they get within the 2-4 minute video broadcasts.

No medium is perfect however, Continue reading

Launch of Laura Alter’s Blog

I first got to know of Laura Alter from PlanetAndrea (aka Andrea Schoemaker).

Laura attended the inaugural Elite Retreat and has been very successful in her brick-and-mortar computer business and is also owner of the popular NotebookForums site too.

Besides having 3 sweet kids (her 5 year old plays a mean game of warcraft), she’s pretty tech savvy.

Check out her blog:

laura alter blog

Laura Alter’s blog

Laura’s got one of the prettiest WordPress templates I’ve seen Continue reading