Social Media Menace: A Guide To How To Irritate Friends and Make Enemies November 19, 2008
Posted by Andrew Wee in : social networking , add a commentIf you use social traffic channels and social networks like Twitter, Facebook, MySpace, it’s not uncommon to receive junky marketing message from strangers promoting acaiberry, dating offers, viagra, gaming and adult offers.
But what happens when friends send you these messages?

Granted, it won’t be as overt as a “Hi, I’m Natasha, I would like to chat with you
Talk to me now at: [Adult friend finder affiliate link]”
But still, some of the things that rankle my (more…)
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Affiliate Summit West 2009 Las Vegas Highlights November 17, 2008
Posted by Andrew Wee in : affiliate marketing , 1 comment so farOne of the perks of heading to Affiliate Summit West at the Rio hotel this coming January is the opportunity to meet the various guests on the Friday Podcast, some for the 1st time and some of the 10th time.

Next on the list would be the terrific networking events and parties, especially the near legendary ones hosted by the ShareASale affiliate network, and if you’re lucky, you’ll get to bring home a polaroid with SAS founder Brian Littleton in his trademark sweatervests.
This isn’t to say that the sessions are to be unrated. (more…)
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Friday Podcast: Affiliate Management Insights From Todd Crawford November 14, 2008
Posted by Andrew Wee in : podcasts , 1 comment so far
It’s hard to picture Todd Crawford as being involved in affiliate management when he looks like a rock star.
Having cut his teeth as VP of Sales at affiliate network Commission Junction which he helped co-found in 1998, Todd has also served as VP of sales and business development at Digital River’s oneNetworkDirect affiliate network.
He’s also won the Affiliate Summit Affiliate Marketing Legend award last year.
I had Todd come on the Friday Podcast and we talked about:
- How he got involved in the affiliate marketing industry
- How the affiliate industry has progressed and whether a set of best practices might evolve
- Considerations for companies adding affiliate marketing to their sales and marketing channels
- How affiliate networks compare with CPA networks in their business operations
- Business growth tips for affiliate marketers
Check out the Friday Podcast:
Links:
- Todd’s Blog
- Todd’s Twitter feed
- Twitter tool: Qwitter
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Are You In For A Profitable Affiliate Christmas? November 13, 2008
Posted by Andrew Wee in : affiliate marketing , 2 commentsChristmas is the biggest shopping season of the year and not getting even a small campaign up means you are facing a huge opportunity cost.
Talking to a couple of experienced affiliates, I got the sense that even they were somewhat jaded after years of doing Christmas and holiday promos.

Luckily eBay has released market research on toy ideas for the holiday season. (see the study here)
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How To Make A Fool Of Yourself With Social Media November 10, 2008
Posted by Andrew Wee in : social networking , 2 commentsI gave Shawn Collins some feedback about what I thought was some spam on one of his blogs and was trying to define what is clearly spam, and what treads the murky waters of spamdom.
Obviously blog spam in the form of useless comments would be posting “Need Russian bride? Visit this website, good price, many selection. http://……ru”
That ends up in the spam bin immediately. (If it hadn’t already been filtered out by my Akismet or Bad Neighborhood filters).
What isn’t as clear are response like “good post”, “interesting” and “I will read this”.
I’d use a simple “letters to the newspaper editor” test - would you realistically expect a comment to be published if you mailed it to the editor of your local paper, responding to an article in the paper?
If you wouldn’t then, why would you choose to post it in a blog comments section?
Is it merely to see your name in “web print”?

Even if the intent is to post an obviously off-topic comment in hopes that someone will clickthrough to your affliate link/phishing site, the effort is wasted.
Even if the blogger doesn’t (more…)
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Friday Podcast: Building With Internet Business With Zac Johnson November 7, 2008
Posted by Andrew Wee in : podcasts , 3 comments
I invited top affiliate Zac Johnson on the Friday Podcast earlier this year (listen to the earlier podcast) and had the chance to invite him on again.
During our conversation, Zac spoke about:
- How he comes up with ideas for his marketing campaigns
- The facts and reality of the Internet marketing industry
- His most successful website venture to date
- Current projects he’s in the process of launching
- His upcoming presentation at Affiliate Summit West 2009
Tune in to this week’s Friday Podcast below:
Links:
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